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#MarketingTitbits – Amazon, MAS#TAGS, curling

books-mashtags-curling-smaller-11. Amazon’s 100 books everyone should read in their lifetime
Amazon Book editors have recently published a “bucket list of books to create a well-read life” that “over many months, the team passionately debated and defended.” They decided that the list should be in alphabetical order “because our assumption is that no book is more important than another.”

The list encompasses books old and new, the oldest being Jane Austen’s Pride and Prejudice of 1813. From Harry Potter and the Philosopher’s Stone toGreat Expectations and everything in between, look at the complete list here.

 

2. Birdseye creates Mashtags – the new social media potato snack

As we’re sure you are already aware, social media is a hot topic. Millions of people, young and old, use social networking sites all over the world and along with the use of social media, has come a change in the vocabulary we use. Last year the word “Selfie” was announced as The Oxford Dictionary’s word of the year, alongside this, “hashtag” has also become an increasingly prominent word in today’s society.

Many businesses have welcomed social media with open arms and have used it to their advantage, but Birdseye have come up with a whole new spin on it. They have released a brand new potato snack called Mashtags, essentially potato smileys in the shape of social media icons. To read more, click here. 

 

3. Sir David Attenborough provides curling’s best description yet

In recognition of British Curling Olympic success, we thought we’d point you in the direction of this. If you listen to the Radio 1 weekday drive time show you might have already heard the charming description of curling from Sir David Attenborough. The English broadcaster was a guest on Greg James’ show last week and Greg asked him to read a description of curling, the result was both hilarious and enchanting and we recommend giving it a listen here.

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#MarketingTitbits – Stella Artois gifting app, some humorous Twitter accounts and 35 books that everyone should read..

  1. Stella Artois launches social media gifting app

Stella Artois, the Belgium larger company who have been brewing larger since 1926, have been notorious for their advertising for years.  Their distinctive European cinematic style shows that their marketing is well thought out and inspiring, they have even used notable directors for their television campaigns, such as Jonathan Glazer.

This year Stella Artois released a new app which lets users send gifts to their friends. Users can buy a voucher code and send it to their friend who can then use it at participating bars and pubs to buy one pint of Stella Artois.

To read the full article from Marketing Week then click here.

2. 10 branded Twitter accounts that raise a laugh

Twitter is now the second most popular social networking site in the world with 500million users and nearly all of the top brands have a Twitter account. However, some brands that are on Twitter still haven’t mastered the art of engaging with customers in conversation on Twitter! If you’re in need of some inspiration on how to create conversations with your customers on Twitter, then have a look at this article we found from Econsultancy, they’ve highlighted some of the brands on Twitter that have a sense of humour and like a laugh.

3. 35 books everyone should read at least once in their lifetime

Oscar Wilde once said “If one cannot enjoy reading a book over and over again, there is no use in reading it at all.” For that reason we thought we’d share with you a list of 35 books that everyone should read in their lifetime – at least once.

From a heart wrenching lecture from a dying American professor to the classic To Kill a Mockingbird by Harper Lee, we think this article is well worth a read, not to mention the books on the list. To have a look click here.

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