A beginner’s guide to Google My Business Back in 2010, Google launched Google Places, allowing small businesses to put themselves on the map. Many companies set up Google Places listings, alongside Google+ pages; this meant they could acquire reviews and people could become advocates for the businesses they liked, sharing them and their stories with […]
1. The best jobs for every personality type Ever wondered what job you are best suited for? If you don’t, taking the Myers-Briggs Type Indicator personality test could be a start. You may not have come across it before, but this test has been an established tool within business for decades. Simply answer the questions […]
This year, we decided to complete a challenge that all of us could work towards and help us to raise some money in the process. On Sunday, our months of training were put to the test as we tackled the gruelling and (deceptively) hilly Basingstoke Half-Marathon. There was no blood, minimal tears and just a […]
1. Charity defeats memes: ice bucket challenge hits 1 billion YouTube views The Ice Bucket Challenge has been sweeping the globe over the past few months, but who could have predicted that it would become one of the internet’s biggest video memes in history? The challenge has topped the ‘Harlem Shake’ craze of 2013, having […]
1. Coke Life is the harbinger of death for Coca-Cola Coca-Cola’s attempt to launch their new brand, Coca-Cola Life, has had the question raised byMarketingWeek, about whether their latest product a dud? Filled with 89 calories per can, Coca Cola Life has been described as a ‘half-way house’ between the regular 139 calorie can, and […]
1. Nine best practice tips for Facebook advertising E-Consultancy has compiled a list of the best marketing practices to use with Facebook. The tips include engaging with a vast audience in order to facilitate the opportunity for more clicks on your links, to separating mobile and desktop campaigns due to the behaviour changes in users […]
1. Five of Econsultancy’s best infographics from 2014 Econsultancy has compiled a round-up of their favourite infographics from this year, all addressing the subject of marketing. Many of the surveys carried out during the year have discovered that there exists a continuous shift from traditional to digital marketing, with marketers top three priorities this year […]
1. Facebook just changed mobile advertising. Here’s how… Facebook has set itself on a new mission – to combat ‘the mobile problem’. In the UK alone, Econsultancy believes that there is £1.9 billion+ of opportunity that isn’t being grasped for brands to buy more mobile ad space and reap the rewards of the ever-increasing use […]
1. Shh… three Facebook marketing secrets You may have read some of our Facebook advertising news stories over the past few weeks, but this week even more has been revealed. Some of the most experienced Facebook marketers may be surprised to hear about some of the hidden features that they keep behind closed doors. Now, […]
1. 45 Valuable Life Lessons for People of Any Age Everyone has moments where they need to be reminded of what’s important in life, and thanks ro Regina Brett (New York Times author), here is a comprehensive list to help give you that sense of perspective we all sometimes need from time to time. Top […]