Take a look at the ‘Marketing Titbits’ we’ve found for you this month. There are sources of inspiration in there for everyone:1. Top 10 Campaigns of 2012 Take a look at Marketing Week’s top 10 pick of this year’s marketing campaigns. Red Bull’s sponsorship of Felix Baumgartner’s 24-mile drop from space, Channel 4’s Paralympic TV […]
Following on from the launch of our ‘Marketing Titbits’ at the end of last year, here are 3 ‘titbits’ we think you need to know about this week: In 2013, SlideShare is predicted to be the fastest-growing social network site, alongsideFacebook and LinkedIn. 2013 is the year content is predicted to become the new advertising. […]
‘Mention’ is a comprehensive online monitoring tool, which covers both web and social media. Businesses can use ‘Mention’ to monitor their brand, company, keyword, competitor and more ‘mentions’ online, in real time. Unlike some monitoring services, ‘Mention’s’ pricing offers something for everyone, including those that want something for free! For more information and to sign […]
Major record labels, including Universal Music, Warner Music and Sony, have agreed to reduce the prices of CDs and DVDs, in a strategic attempt to rescue HMV.The high street retailer has looked vulnerable for some time, particularly since announcing a 10.2% decline in sales at the end of last year. This decline in sales is […]
1. If your business doesn’t have a Facebook presence yet, there’s another reason you might want to get started. Facebook has recently launched its much-hyped new functional calledGraph Search. More than a new “search tool”, Graph Search lets you find people and businesses by interests, location or industry. For example, Graph Search allows you to […]
1. Want to quickly edit a picture, but don’t have Photoshop? Picture Monkey could be the answer. This online photo editing tool provides you with the opportunity to edit your images quickly from any computer, whether you are at home or in the office. Picture monkey has various templates, frames or colour effects that you […]
Modern marketing requires the use of a balanced blend of marketing channels, all working in harmony for the common good – to grow your business. One channel that many small businesses mistakenly overlook is email, assuming customers view email marketing as spam or that it’s too easy for customers to unsubscribe or simply delete messages. […]
1.Influence Robert Cialdini’s book ‘Influence’, is a must read for anyone involved in marketing a business. The book explores the 6 central pillars of Influence: reciprocity, consistency and commitment, liking, social proof, authority and scarcity and outlines, through real world examples and scientific studies, how and why they work. We’ve just read it and can […]
1. HootSuite HootSuite has been around since 2008 and has established itself as a market leading social media management programme. It is entirely free for you to create an account, but as you’d expect, they also provide a paid-for version, with enhanced features. With the free subscription, you have the ability to add up to […]
1. Google + update When talking about social media with clients, one of the questions we frequently get asked is what about Google +? Is it worthwhile investing time in? The short answer is, probably. Google + is quietly going about its business, amassing 250 million users (150 million active) at the time of writing […]