Following on from our July marketing seminar, last month we provided you with a blog dedicated to the importance of Google Analytics and what your business should be measuring. As promised, in this blog we delve deeper into the world of social analytics to provide you with additional tools to help you make sense of […]
Following on from our July marketing seminar, here is another top tip to more effective SME marketing. This month we highlight the growing trend in Quick Response (QR) codes. Whilst the QR code debate rages on and we assess whether this is a passing fad or a marketing phenomenon, the last year has certainly proven […]
A tool to help you expand your Google+ following. Use Find People On Plus to search for individuals and companies using Google+. Followerwonk helps you explore and grow your social graph. Dig deeper into Twitter analytics: Who are your followers? Where are they located? When do they tweet? Removeem, a tool for identifying which backlinks […]
Pheed is the latest social media platform to come on the scene. It offers the standard sharing features, such as text, photos and videos. However, they have decided to differentiate their offering by including new features like voice notes, audio clips and crucially, live broadcasting. It also offers a unique way for users to generate […]
Last month, CoolBrands released a list of what they described as an electric collection of some of the coolest brands in Britain. Since 2001, CoolBrands have been canvasing the opinions of consumers and industry insiders about the coolest products, places and people in the UK; ranking brands on their originality, authenticity, desirability, uniqueness, style and […]
You may already know that TLC Business supports ‘CamKids’, The Cambodian Children’s Charity. In 2010, TLC Business decided too help the charity further by sponsoring a young girl called Sreylim. Unfortunately, Sreylim’s parents are too poor to support her and her brother Chanrith and they were deemed to be at risk, therefore, Social Services decided […]
1. Instagram Web ProfileInstagram is about to launch a web based profile for its users. This will allow Instagram users to directly edit and create pictures through their PC and laptops rather than through a mobile phone. Instagram released an official statement through their blog post on Monday: “You’ve asked for Instagram on the web […]
Obama’s Presidential Social Media Campaign – 2008 vs. 2012As Barack Obama celebrates another four years in the White House, a recent staudy by Cognitive Match looked at the numbers behind Obama’s latest campaign, and how his social media influence has changed since 2008. Two areas that the study focused on were: social media between 2008 […]
As the end of the year approaches, businesses need to take the time to look at how they are going to improve their marketing’s effectiveness and grow their business in the coming year. What tools are you currently using for business growth? Are you reviewing their success? Are your campaigns actually generating your organisation new […]
Each year, BaseOne commission a ‘B2B Buyers Behaviour’ Survey exploring key themes and channels used by B2B organisation buyers to purchase services and products. Here is a quick summary of the key findings in 2012’s report. Enjoy! What are the top 5 channels used by buyers to get information when purchasing a product or service? […]